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Product Marketing Manager, Edge Services

Company: Equinix, Inc.
Location: Sunnyvale
Posted on: June 8, 2021

Job Description:

Product Marketing Manager, Edge Services

Equinix is one of the fastest growing data center companies, growing connectivity between clients worldwide. That's why we're always looking for creative and forward-thinking people who can help us achieve our goal of global interconnection. With 200 data centers in over 24 countries spanning across 5 continents, we are home to the Cloud, supporting over 1000 Cloud and IT services companies that are directly engaged in technological innovation and development. We are passionate about further evolving the specific areas of software development, software and network architecture, network operations and complex cloud and application solutions.

At Equinix, we make the internet work faster, better, and more reliably. We hire hardworking people who thrive on solving hard problems and give them opportunities to hone new skills, try new approaches, and grow in new directions. Our culture is at the heart of our success and it's our authentic, humble, gritty people who create The Magic of Equinix. We share a real passion for winning and put the customer at the center of everything we do.

As the Product Marketing Manager of Edge Services, you will work closely with Product Management and Marketing Programs teams to effectively position and launch Equinix Edge Services offerings. The Product Marketing Manager evangelizes service offerings, and promoting them to multiple internal and external stakeholders.

This global role will be responsible for launching edge service offerings and should understand how to orchestrate, manage and execute global integrated marketing programs. A key component of success is the ability to align the content, timing, and delivery of GTM strategy. Drive product and service launches. Create positioning and content that will drive/influence product adoption.


  • Own the Product launch and execution strategy for your service offerings including ideation, orchestration, program management, implementation and managing a cross-functional team
  • Partner closely with Equinix Product Management on developing and marketing new support service offerings that will accelerate the adoption of Equinix's edge services product portfolio - including Sales updates, Promotions, Collateral and Training
  • Work with marketing Content and Programs, Brand Management, Digital Marketing and Segment teams to ensure cross-functional alignment and marketing effectiveness
  • Assist in the development of product positioning and messaging that helps establish the need for Equinix's Edge Services in the market and differentiate it against the competition
  • Work with Product Management and Enablement teams to support an effective selling process including the creation and localization of sales tools and training
  • Provide guidance to regional product and marketing teams on themes for campaigns and events, ensuring they are equipped with content to deliver to customers/prospects
  • Be an expert in understanding the markets we serve as well as the competitive landscape in which we operate


  • 5 + years of experience in B2B product or solutions marketing for an SDN/NFV networking, cloud/SaaS
  • Bachelor's degree required
  • Ability to think strategically and execute tactically
  • Excellent written, verbal and presentation skills
  • Ability to work cross-functionally across sales, marketing, business development, and product management teams
  • Strong project management skills and ability to lead cross-functional teams
  • Ability to work independently and manage multiple priorities concurrently10% travel

We offer Medical, TeleMedicine, Dental, Vision, Life and AD&D insurance, 401K, Leave of absence & disability benefits, paid time off & holidays and more.

In accordance with Colorado State Law ( the salary range for Colorado for this role is $98K- $132K per year with 20% bonus target.

Equinix is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, or status as a qualified individual with a disability.

Keywords: Equinix, Inc., Sunnyvale , Product Marketing Manager, Edge Services, Other , Sunnyvale, California

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