Director of Hardware + Accessories Product Marketing
Posted on: May 3, 2021
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Matterport is leading the digital transformation of the built
world. Our groundbreaking spatial computing platform turns
buildings into data making every space more valuable and
accessible. Millions of buildings in more than 150 countries have
been transformed into immersive Matterport digital twins to improve
every part of the building lifecycle from planning, construction,
and operations to documentation, appraisal and marketing.
We're excited to announce that Matterport will be publicly
listed on NASDAQ this year. It's an exciting time to join us!
Product Marketing sits at the intersection of Matterport's
Product, Sales and greater Marketing teams. From that vantage
point, the team is directly responsible for the orchestration of
all go-to-market activities across product launches, strategic
announcements, major campaigns, and also drives the enablement of
all customer-facing teams. Product Marketing is also the keeper of
our technology narrative, and partners with the broader
organization to ensure that our positioning, messaging and
storytelling is consistent across all touchpoints.
Matterport is looking to hire a seasoned Director of Hardware +
Accessories Product Marketing to drive our go-to-market strategy
that enables any customer to leverage our groundbreaking 3D spatial
data capture platform by using the device of their choice--whether
it's our industry-leading Pro Series camera, our rich ecosystem of
supported connected cameras, or simply using the built-in camera of
the smartphone in their pocket. When it comes to digitizing the
built world, we want to meet our customers where they are, and
equip them with the right tools for any job. It's their world, and
we're here to help them capture it.
At the heart of this role is the ability to be a trusted partner
to our hardware business, a "full-stack" marketer that can
orchestrate epic launches for our own cutting-edge technologies, as
well as enable our hardware and accessories partner ecosystem to
thrive via scaled GTM programs. You will (1) own and formulate our
hardware and accessories GTM strategy globally, cementing
Matterport's position as the most flexible market leader for 3D
Digital Twin capture and creation, (2) collaborate closely with our
regional Managing Directors, Business Development and Vertical
subject matter experts (SMEs) to ensure we are proactive in
understanding repeatable use cases and local markets, and
prescribing the best approaches across our hardware and accessory
portfolio, and (3) up-level our synergies with stakeholders across
hardware, software, and partners to make sure Matterport offers the
most rewarding user experiences, delivering ultimate customer
While we're headquartered in Sunnyvale, California, this
position can be remote and reports directly to the VP of Product
and Platform Marketing. The role may require occasional travel
(domestic/international) during normal times, but not during the
- Define and help execute our hardware go-to-market by being
deeply embedded with our Hardware Engineering team, and partnering
with Product, Sales, and Marketing to create marketing-defining
moments and campaigns.
- Connect the dots for all stakeholders when it comes to GTM,
whether it's by articulating and representing considerations
across, pricing, packaging, market-sizing, prioritization, or
anything in between.
- Create followership. While product marketing is a
quintessential servant-leader role, you can energize everyone's
thinking with kick-a ideas and proposals that up-level our
execution. As our CRO is fond of saying, make 1 + 1 = 5 or 14,
depending on the day.
- Think BIG--our spatial data library is a storytelling gift and
a robust platform on which to build a brand new category. We're at
the start of the start.
- Evangelize our market opportunity with our hardware and
accessory partner channel, and enable them to ride the wave as we
create a brand new category. Partner success is our success.
- Direct and sequence new product/feature launches, enable all
customer facing teams with the right mix of assets, programs, and
content, and influence the product roadmap.
- Champion and evangelize our technology story internally and
externally by crafting a compelling narrative that drives authentic
conversations with prospects, signal-boosts our success with
customers, partners, and developers, and paves the way for category
creation with analysts and influencers.
- Partner with demand generation, campaign, and content teams to
ensure we are telling our platform story consistently across all of
our channels. Done right, product marketing is the messaging API
for the rest of the company.
- BS/BA degree; MBA is a plus
- 6 to 10 years of experience working in hardware and accessory
ecosystems in a product marketing or related role, with experience
working directly with external partners and internal
- Proven ability to operate in a collaborative, fast-paced
cross-functional environment, and provide thought leadership,
guidance, market context and competitive intelligence to drive
consensus and reach key decisions
- Be like water. We're in full-on build mode here at Matterport,
where the only constant is change. Things will move fast, schedules
may slip and gauntlets from leadership will be thrown your mission,
should you choose to accept it, is to be that agent of change and
keep our sister teams on course
- Highly organized with acute attention to detail and a proven
track record of working in cross-functional, hypergrowth
- Experience working with technical stakeholders and sales
leaders; equally comfortable being the product and engineer
whisperer as you are being sales' best friend, while embodying
customer-centricity above all
- Excellent communication skills, both oral and written,
including the ability to present complex material to customers,
press, and analysts in a compelling way
At Matterport, we don't just accept differences - we celebrate
it and recognize the value it brings to our customers and
employees. Matterport is proud to be an equal opportunity workplace
and is an affirmative action employer. Equal opportunity and
consideration are afforded to all qualified applicants and
employees. We won't unlawfully discriminate on the basis of gender
identity or expression, race, ethnicity, religion, national origin,
age, sex, marital status, physical or mental disability, Veteran
status, sexual orientation, and any other category protected by
law. We also consider all qualified applicants regardless of
criminal histories, consistent with legal requirements.
Matterport is committed to working with and providing reasonable
accommodation to applicants with disabilities in accordance with
the American Disabilities Act and local disability laws. We are
committed to providing employees with a work environment free of
discrimination and harassment and provides a sense of inclusion and
For information regarding how Matterport collects and uses
personal information, please review our Privacy Policies.
Keywords: Matterport, Sunnyvale , Director of Hardware + Accessories Product Marketing, Other , Sunnyvale, California
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