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Web Analytics

Company: Systems Integration Solutions, Inc.
Location: Sunnyvale
Posted on: May 18, 2019

Job Description:

Title Web Analytics Location Sunnyvale, CA - Contract Opportunity Contract Length 12 months Our clients website is one of the world s most visited sites, serving millions of people every day, and is a key part of their communication strategy. The Marketing Communications (Marcom) Interactive Team is an exciting and fast-paced creative environment. We are looking for a seasoned product manager to manage the platform and partner with the Data Sciences team to provide insights and learnings to the broader interactive team. This person will be responsible for managing various Analytics initiatives and will also be providing project support for frameworks used across the company website. The position requires excellent communication skills and experience working directly with creative and technology teams as well as a wide array of business stakeholders. Understanding of web analytics and performance marketing are a must. The product manager will need to be skilled in requirements gathering, documentation, writing briefs, presenting insights and learnings and more. Some experience in AB testing and conversion analysis is a plus. The position requires a hands-on, get-the-job-done, attitude. It requires the ability to listen, learn and extend learnings to the entire interactive organization. You understand analytics and know how to help other people understand the importance of analytics. You enjoy working with creatives, technologists and can clearly communicate with senior level stakeholders. You have sound project management principles, but even better, you know how to adapt them to the situation at hand. You understand that our internal tools and systems are an extension of our company s marketing initiative - and need to be at the same level of quality. You re a fan of process, but only the right amount. You understand and drive issues to conclusion. And you re a great communicator, even the people you pester like having you on the team. Key Qualifications Project Management or Product Management experience at a digital agency, in-house marketing communications, or creative services department is preferred Experience with web analytics software GA, Adobe, others Strong knowledge of end-to-end web technologies Self-starter, self-motivated, self-directed, self-sufficient Committed to excellence and an outstanding attention to detail Excellent written and verbal communicator, with great interpersonal and presentation skills Experience with web analytics software GA, Adobe, others Solid experience managing complex programs in fast paced and changing environments Key Responsibilities Manage analytics core library roadmap and day-to-day product management Partner with Data Sciences to deliver key insights to Interactive stakeholders Support global analytics needs and training programs Document business processes and requirements Write project briefs and develop project schedules Balance project scope, priorities and goals with various stakeholders Help drive change management for new tools and systems Education Requires BABS and a minimum of 7-10 years of relevant work experience

Keywords: Systems Integration Solutions, Inc., Sunnyvale , Web Analytics, IT / Software / Systems , Sunnyvale, California

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