Director of Product Marketing - SASE/SWG

Company: Fortinet
Location: Sunnyvale
Posted on: June 19, 2022

Job Description:

Director of Product Marketing - SASE/SWGFortinet (NASDAQ: FTNT) secures the largest enterprise, service provider, and government organizations around the world. Fortinet empowers its customers with intelligent, seamless protection across the expanding attack surface and the power to take on ever-increasing performance requirements of the borderless network - today and into the future. Only the Fortinet Security Fabric architecture can deliver security without compromise to address the most critical security challenges, whether in networked, application, cloud or mobile environments. Fortinet ranks #1 in the most security appliances shipped worldwide and more than 500,000 customers trust Fortinet to protect their businesses.Fortinet's comprehensive SASE solution includes SWG, FWaaS, ZTNA, DLP and more enables a defense-in-depth strategy with multiple layers of protection to provide full-spectrum web security from known and previously unknown (zero-day) threats and is seeing tremendous growth in customer adoption. Fortinet is looking for an insightful and energetic marketer to break through the noise and be able to effectively message Comprehensive Secure Web Gateway and browser isolation solution as part of addressing broader SASE framework of delivering consistent web security posture for users on and off the network. The role will be expected to:Work with product management to develop a successful product messaging strategy: Develop a compelling value proposition for your products with sustainable competitive advantageDevelop appropriate launches and go-to-market models for your productsProvide direction for customer communications and press tours Create content for sales activities, including data sheets, presentations, brochures, videos, web tools. Track competitors to ensure proper positioning of your products and ensure you have the right strategy to beat themConduct regular market analysis and demonstrate thorough understanding of technology trends, competitive updates, channel performance, pricing and user requirements.Market knowledge and customer familiarity in the global midsize & enterprise segmentMonitors revenue and initiates actions to achieve targets. - Actively engages with the sales organizations to understand market acceptance, develop sales plans, and understand feature/performance enhancements needed to maintain the product in the market over time. Qualifications:Candidates should have the following qualifications but more importantly be passionate, energetic, and optimistic at heart. - Expect to work in a fast-paced, dynamic, and sometimes ambiguous environment.10 - 12+ experience, minimally 5 years in Product Marketing, Product Management, Marketing or Sales with demonstrated knowledge of technologyUnderstanding of cybersecurity market, SASE, Secure Web Gateway(SWG), and Browser Isolation(RBI) conceptsMature communication with partners, peers and managers. - Skillful verbal and writing abilities and effective presentation skills a must. Good interpersonal skills and able to work well with people at all technical levels, all management levels, and with sales organizations. Ability to synthesize information from various sources to form own opinion and gain support from others.Proven track record of driving product messaging out to sales, channel and customersBS/BA minimum, MBA or related Master's degree preferred.#LI-JN1Full time

Keywords: Fortinet, Sunnyvale , Director of Product Marketing - SASE/SWG, Executive , Sunnyvale, California