Sr. Global Marketing Manager, Systems and Software
Company: Danaher Corporation
Location: Sunnyvale
Posted on: April 8, 2021
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Job Description:
Danaher Corporation Sr. Global Marketing Manager, Systems and
Software in Sunnyvale , California Sr. Global Marketing Manager,
Systems and Software DESCRIPTION: Exciting opportunity to own
Global Systems and Software for the Point of Care/Near Patient
product portfolio within the Global Product Management, Systems,
Connectivity, and Informatics business. Drive and lead the
development and implementation of the global product portfolio
strategy and product roadmap. Drive new product development,
launch, and lifecycle product management activities. Chance to lead
a team of global product and marketing managers. ESSENTIAL JOB
RESPONSIBILITIES: Product life cycle management and product
portfolio planning: Conduct business analysis and develop
recommendations for entry into potential new market segments,
defining the criteria for Go-to-Market strategies. Identify unmet
customer needs and new product/market opportunities in molecular
diagnostics by utilizing structured VOC processes. Conduct analysis
of assigned market segments, key competitors, and new technologies.
Support development of product collateral and marketing materials,
including thought leadership material/publications. Drive the
development of new product concepts in close corporation with
scientific affairs, R&D, and other internal partners. Represent
Marketing in new product development core team activities.
Strategic marketing activities: Develop global product marketing
and business segment plans. Participate and contribute to the
annual strategic planning process. Develop pricing strategies to
target personas in identified market segments. Drive product
launches, and work closely with key regions in post-launch process.
Establish and maintain relationships with key opinion leaders.
Monitor global and regional market trends and opportunities.
Participate in international and regional key conferences and
meetings. Support regional and local marketing organizations with
growth initiatives, product launches, training, and commercial
excellence initiatives. Manage and provide leadership to
professional associates in a high-performing organization. Ability
to hire, develop, empower and retain top talent within the scope of
responsibility. Responsible for setting a precedent in upholding
the company culture and values across the organization TRAINING
RESPONSIBILITIES: Complete all assigned and required training
satisfactorily and on time For people managers, ensure your
associates attend and complete all required training satisfactorily
and on time MINIMUM REQUIREMENTS: Education and Experience :
Bachelor's degree with 8+ years of related work experience OR
Master's degree in field with 6+ years of related work experience
OR Doctoral degree in field with 3+ years of work experience.
Knowledge and skills: 5+ years of experience in Product Management,
Marketing or Customer facing roles in the medical or diagnostic
industries Solid understanding of molecular IVD products and
markets, including capital equipment lifecycle management.
Communicates effectively and strong teammate/collaborator with
various internal constituent, customers, and other partners Ability
to work autonomously as well as the proven track record to work
successfully within an international (virtual) team and matrix
environment. Excellent presentation skills; ability to multi-task
across a broad number of products Prior product launch and
development experience is critical Demonstrated experience in
translating science into marketing messages is required Analytical
thinking and in depth understanding of the current market
environment is a requirement Hands-on in style, willing to 'pitch
in' to get things done. Other: Mastery in spoken and written
English 25% travel, including international travel Danaher
Corporation and all Danaher Companies are equal opportunity
employers that evaluate qualified applicants without regard to
race, color, national origin, religion, sex, age, marital status,
disability, veteran status, sexual orientation, gender identity, or
other characteristics protected by law. The "EEO is the Law" poster
is available here
(http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf)
.
Keywords: Danaher Corporation, Sunnyvale , Sr. Global Marketing Manager, Systems and Software, Executive , Sunnyvale, California
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