Sr. Global Marketing Manager, Systems and Software

Company: Danaher Corporation
Location: Sunnyvale
Posted on: April 8, 2021

Job Description:

Danaher Corporation Sr. Global Marketing Manager, Systems and Software in Sunnyvale , California Sr. Global Marketing Manager, Systems and Software DESCRIPTION: Exciting opportunity to own Global Systems and Software for the Point of Care/Near Patient product portfolio within the Global Product Management, Systems, Connectivity, and Informatics business. Drive and lead the development and implementation of the global product portfolio strategy and product roadmap. Drive new product development, launch, and lifecycle product management activities. Chance to lead a team of global product and marketing managers. ESSENTIAL JOB RESPONSIBILITIES: Product life cycle management and product portfolio planning: Conduct business analysis and develop recommendations for entry into potential new market segments, defining the criteria for Go-to-Market strategies. Identify unmet customer needs and new product/market opportunities in molecular diagnostics by utilizing structured VOC processes. Conduct analysis of assigned market segments, key competitors, and new technologies. Support development of product collateral and marketing materials, including thought leadership material/publications. Drive the development of new product concepts in close corporation with scientific affairs, R&D, and other internal partners. Represent Marketing in new product development core team activities. Strategic marketing activities: Develop global product marketing and business segment plans. Participate and contribute to the annual strategic planning process. Develop pricing strategies to target personas in identified market segments. Drive product launches, and work closely with key regions in post-launch process. Establish and maintain relationships with key opinion leaders. Monitor global and regional market trends and opportunities. Participate in international and regional key conferences and meetings. Support regional and local marketing organizations with growth initiatives, product launches, training, and commercial excellence initiatives. Manage and provide leadership to professional associates in a high-performing organization. Ability to hire, develop, empower and retain top talent within the scope of responsibility. Responsible for setting a precedent in upholding the company culture and values across the organization TRAINING RESPONSIBILITIES: Complete all assigned and required training satisfactorily and on time For people managers, ensure your associates attend and complete all required training satisfactorily and on time MINIMUM REQUIREMENTS: Education and Experience : Bachelor's degree with 8+ years of related work experience OR Master's degree in field with 6+ years of related work experience OR Doctoral degree in field with 3+ years of work experience. Knowledge and skills: 5+ years of experience in Product Management, Marketing or Customer facing roles in the medical or diagnostic industries Solid understanding of molecular IVD products and markets, including capital equipment lifecycle management. Communicates effectively and strong teammate/collaborator with various internal constituent, customers, and other partners Ability to work autonomously as well as the proven track record to work successfully within an international (virtual) team and matrix environment. Excellent presentation skills; ability to multi-task across a broad number of products Prior product launch and development experience is critical Demonstrated experience in translating science into marketing messages is required Analytical thinking and in depth understanding of the current market environment is a requirement Hands-on in style, willing to 'pitch in' to get things done. Other: Mastery in spoken and written English 25% travel, including international travel Danaher Corporation and all Danaher Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The "EEO is the Law" poster is available here (http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf) .

Keywords: Danaher Corporation, Sunnyvale , Sr. Global Marketing Manager, Systems and Software, Executive , Sunnyvale, California