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Director of Product GTM

Company: NetApp
Location: Sunnyvale
Posted on: April 5, 2021

Job Description:

Be part of a team that's united in spirit, but diverse in thought and background NetApp OSSG product management group (ONTAP Software & Storage group) is NetApp's core group responsible for building, managing and launching NetApp's flagship products. The OSSG product group is increasingly focused on operating as a product thought leader, driving innovation across NetApp's hybrid cloud strategy (Public, Private & On Prem). The OSSG team builds the product foundation behind NetApp's flagship product ONTAP. We have a unique opportunity to drive this transformational journey at NetApp and execute on our CORE business strategy. The Director of Product, GTM is responsible for developing and aligning GTM strategies across the OSSG product portfolio to drive market share in existing and new market segments. This role reports to the Vice President of Product Management and works closely with Product Strategy, Technical Product Management, Engineering, Sales, Product Marketing and Finance. As an expert in GTM strategies, you will work closely with engineering, technical marketing engineers, and technical product management to build a cohesive strategy and see through the execution. You will also work with sales and customers to drive awareness and adoption of new solutions and garner customers insights to drive future solution development. The successful candidate has a passion for driving customer value, solving business problems through technology and innovation and thrives in an employee first, customer centric culture. Responsibilities

  • Develop key GTM strategies to transition strategic plans and annual operating plans to execution working with cross-functional stakeholders to achieve product growth.
  • Guide product and marketing leaders through new product introductions.
  • Build executive presentations, crafting the messages of sales, marketing and product leadership.
  • Drive new product adoption focused on business outcomes rather than product features.
  • Manage a team of outbound product PMs & Technical marketing engineers to design sales playbooks with key value proposition and differentiation that NetApp products bring to our customers.
  • Collaborate with solution engineering on identifying end-to-end business outcomes.
  • Use data driven approaches to identify new opportunities and adjacent markets.
  • Provide data driven feedback loops to Product Strategy, Technical (Inbound) Product Management on product, feature adoption and strategies to course correct when necessary.
  • Collaborate with the Finance Team to define and develop financial models, ROI models and target metrics. Capabilities
    • Market & Product Knowledge: Deep understanding of enterprise storage, virtualization, PaaS/IaaS, Application Management/Deployment and core enabling technologies including ML / automation, data & analytics, integrations.
    • Customer Focus: Strong customer experience orientation with laser focus on product adoption.
    • Collaboration & Communication: Builds strong connections with internal and external stakeholders to create and deploy portfolio, product, solution and delivery strategies.
    • Problem Solving: Thinks about problems from different perspectives and leverages data driven analysis to drive roadmap development and prioritization.
    • Executive Presence: Inspires confidence with internal and external stakeholders with clear communication and expertise
    • Market Sizing: Understands market analysis, industry trends, and the competitive landscape in the product space.
    • Customer Value Creation: Work with analysts to articulate our strategy and optimize our positioning in relation to our market competitors.
    • Results Oriented: Works closely with the product team to help prioritize our roadmap and ensure execution of the vision.
    • Leadership: Inspiring/influencing indirect teams through transformation. Futurelooking lens to guide strategic product thinking. Qaulifications
      • 10+ years of product GTM and/or sales enablement experience in high growth medium / large enterprise, startup, or management consulting environments.
      • Strong analytical orientation, proven ability to build data models and marshal quantitative analysis to drive strategic decisions.
      • Self motivated, biased toward action, capable of defining objectives and delivering workstreams from start to finish with limited oversight.
      • Outstanding verbal and written communication skills. Comfortable with all levels of management and leadership with strong ability to communicate and present effectively to executive audiences.
      • Personality that thrives in a fast moving, quickly changing atmosphere.
      • Recent experience in operationalizing growth objectives and key results.
        Nearest Major Market: San Jose
        Nearest Secondary Market: Palo Alto
        Job Segment: Manager, Engineer, Consulting, Management Consulting, Cloud, Management, Engineering, Technology

Keywords: NetApp, Sunnyvale , Director of Product GTM, Executive , Sunnyvale, California

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