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Demand Generation Manager

Company: eGain Communications Pvt. Ltd
Location: Sunnyvale
Posted on: December 5, 2019

Job Description:

eGain customer engagement solutions power digital transformation for leading brands. Our top-rated cloud applications for social, mobile, web, and contact centers help clients deliver connected customer journeys in an omnichannel world. To learn more about eGain, follow us on LinkedIn and Twitter, or browse our website.
POSITION: DEMAND GENERATION MANAGER / SR DEMAND GENERATION MANAGERLocation: Sunnyvale, CA
Responsibilities

  • Content writing
  • Write compelling content for lead generation, event marketing, and sales conversion (e.g., email blasts, landing pages, short white papers, case studies, bylines, etc.)
  • Channel Marketing
  • Develop joint marketing collateral, as needed, including joint value proposition, solution overviews, presentations, and joint client case studies
  • Marketing Programs
  • Plan and execute marketing programs for demand generation
  • Expertise in digital marketing is a must
  • Other
  • Support the marketing team on other activitiesQualifications
    • 3-6 years of experience in writing content for demand gen outcomes such as downloads / views and event attendance
    • Experience in creating, executing, and managing direct and channel marketing programs
    • Good understanding of CRM, customer engagement, customer service management, contact center management, eBusiness, knowledge management, AI, or closely related space
    • Outstanding communication skills-verbal, writing, and collaboration
    • Commitment to speed, quality, and results
    • Undergraduate degree in technology with strong writing skills or undergraduate degree in other major with strong understanding of technology
    • Some travel may be required
      To applyEmail your resume to , and include the position in the subject line.

Keywords: eGain Communications Pvt. Ltd, Sunnyvale , Demand Generation Manager, Executive , Sunnyvale, California

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