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Services Product Mktg Mgr, Staff

Company: Synopsys
Location: Sunnyvale
Posted on: June 14, 2019

Job Description:

Job Description and Requirements
Experienced and Proven PRODUCT MANAGERS:
Why not work for the best in technology?
Synopsys is the world s 15th largest software company, a global leader in electronic design automation (EDA) and semiconductor IP with growing leadership in software quality and security solutions.
Synopsys Design Services (SDS) and Customer Education Services (CES) teams build on our industry-leading EDA tools and IP to create and deliver design solutions for the premier semiconductor and electronic systems companies worldwide. Synopsys services enable designers to adopt leading-edge tools and methodology, while accelerating their ability to get the maximum value from the latest EDA tools and IP. The Lynx Design System automates design flows around these latest EDA tools to maximize designer productivity.
Responsible for defining and executing marketing initiatives to expand business opportunities for SDS, Lynx and CES, the successful Services PMM creates differentiated positioning of Synopsys service and training offerings, develops new business opportunities, supports Synopsys sales channels, develops sales and technical collateral, manages marketing programs to build awareness and create demand, assesses and defines new service offerings and delivers competitive analyses. The Services PMM is responsible for marketing design services, Lynx and training worldwide and actively integrates this marketing into corporate-level campaigns.
Activities and/or deliverables that the Services PMM will be involved in or responsible for include:

* Creating differentiated positioning of Synopsys design service, training and Lynx Design System products

* Defining future service products in concert with Synopsys product business units and strategic partners

* Creating go-to-market and tactical marketing plans

* Meeting with customers and potential customers to conduct test marketing and develop success stories

* Developing and authoring collateral; delivering presentations

* Creating and maintaining web content

* Planning and running demand creation/promotional initiatives

* Conducting business & competitive analyses

* Training and supporting Synopsys sales channel

* Supporting strategic partner programs


* Minimum 8 years of relevant experience

* The ideal candidate will have prior experience marketing or selling professional services to semiconductor companies

* Previous product or technical marketing experience is a must, preferably in a semiconductor company or ASIC division of an electronic systems company

* Previous IC design experience with subject matter expertise in one or more of the following is a plus:

* Physical design and methodologies (RTL to GDSII)

* Automotive (functional security)

* Experience managing relationships with key clients and strategic partners

* International market and customer perspective

* Proven ability to work closely with the field organization and R&D

* Excellent oral and written (technical and creative writing) communication skills

* Strong organizational and program management skills

* Bachelors or Masters degree in electrical engineering or computer science, or equivalent. MBA a plus

Synopsys considers all applicants for employment without regard to race, color, religion, sex, gender preference, national origin, age, disability, or status as a Covered Veteran in accordance with federal law. In addition, Synopsys complies with applicable state and local laws prohibiting discrimination in employment in every jurisdiction in which it maintains facilities. Synopsys Inc. also provides reasonable accommodation to individuals with a disability in accordance with applicable laws.

Keywords: Synopsys, Sunnyvale , Services Product Mktg Mgr, Staff, Advertising , Sunnyvale, California

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